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  • 🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

🔍 Prompt Engineering in Action

Learn how to transform a basic prompt into a high-performing content creation tool — with real examples, use-case variations, and reusable templates.

🔹 The Original Prompt

"Generate blog ideas for a marketing agency."

At first glance, this prompt might seem okay. But it's too broad — and that limits the quality of AI-generated results. Let’s improve it using prompt engineering best practices.

The Improved Prompt

Generate 10 blog post ideas for a digital marketing agency targeting small to mid-sized businesses. Focus on content that showcases expertise, builds trust, and drives inbound leads. Include a mix of educational topics (e.g., SEO, email marketing), industry trends, and client success stories.

💡 Why It’s Better

  • Specifies the target audience (small to mid-sized businesses)

  • Adds strategic intent (inbound leads, trust, expertise)

  • Encourages content variety (how-tos, trends, case studies)

  • Sets a clear quantity (10 blog ideas)

🔄 Use-Case Variations

For LinkedIn Thought Leadership:
“Generate 5 blog ideas for a marketing agency founder sharing insights on personal branding and agency growth.”

For SEO-Driven Content:
“List 10 blog ideas optimized for SEO keywords like ‘local SEO agency’ or ‘email marketing tips for ecommerce.’”

For B2B Marketing:
“Create blog topics that appeal to B2B decision-makers considering hiring a marketing agency.”

🧰 Reusable Prompt Template

Generate [#] blog post ideas for a [type of business or role] targeting [specific audience or niche]. Focus on [strategic goals like trust-building, lead gen, thought leadership]. Include [types of content: how-tos, trends, case studies].

🔁 Template Variables

Placeholder

Example Values

[#]

5, 10, 15

[type of business]

marketing agency, SaaS startup

[audience]

ecommerce founders, local businesses

[strategic goals]

inbound leads, authority building

[types of content]

tutorials, listicles, expert interviews

🧠 Example Fill-Ins

Generate 10 blog ideas for a content marketing agency helping SaaS startups. Focus on lead generation, SEO value, and brand authority. Include SEO how-tos, repurposing strategies, and client case studies.

💡 Bonus Tool: Want to generate and master prompts instantly?
👉 Try PromptPilot by TodayOnAI (Free to use)