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- 🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown
🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

🔍 Prompt Engineering in Action |
Learn how to transform a basic prompt into a high-performing content creation tool — with real examples, use-case variations, and reusable templates.
🔹 The Original Prompt
"Generate blog ideas for a marketing agency."
At first glance, this prompt might seem okay. But it's too broad — and that limits the quality of AI-generated results. Let’s improve it using prompt engineering best practices.
✅ The Improved Prompt
Generate 10 blog post ideas for a residential construction company aiming to attract homeowners planning remodels or new builds. Focus on educational and trust-building content, including project tips, timelines, budgeting, and home design trends. Format as a bullet list.
💡 Why It’s Better
Clarifies audience: Focuses on homeowners, not commercial clients or other contractors
Adds strategic intent: Targets trust-building and lead generation
Suggests useful themes: Budgeting, timelines, design — all pain points for customers
Defines format: Bullet list ensures clean output
🔄 Use-Case Variations
For Commercial Construction:
“Generate blog topics that position a commercial contractor as an expert in sustainable building and permitting regulations.”
For Social Media:
“List 5 short-form video ideas showing behind-the-scenes work at a construction site.”
For SEO Content:
“Create 10 blog ideas optimized for local SEO targeting ‘kitchen remodelers in Austin, TX.’”
🧰 Reusable Prompt Template
Generate [#] blog post ideas for a [type of construction company] targeting [ideal client or audience]. Focus on [key topics or pain points]. Format as [preferred structure].
🔁 Template Variables
Placeholder | Example Values |
---|---|
[#] | 5, 10, 15 |
[type of construction company] | residential remodeler, green builder, custom homes |
[ideal client or audience] | homeowners, real estate investors, property managers |
[key topics] | timelines, cost, permits, trends, materials |
[structure] | bullet list, table, calendar |
🧠 Example Fill-In
Generate 10 blog post ideas for a green home builder targeting eco-conscious homeowners. Focus on energy efficiency, ROI, and sustainable materials. Format as a bullet list.
💡 Bonus Tool: Want to generate and master prompts instantly?
👉 Try PromptPilot by TodayOnAI (Free to use)