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  • 🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

🔍 Prompt Engineering in Action

Learn how to transform a basic prompt into a high-performing content creation tool — with real examples, use-case variations, and reusable templates.

🔹 The Original Prompt

"Generate blog ideas for a marketing agency."

At first glance, this prompt might seem okay. But it's too broad — and that limits the quality of AI-generated results. Let’s improve it using prompt engineering best practices.

The Improved Prompt

Generate 10 blog post ideas for a digital marketing agency targeting small to mid-sized businesses. Focus on actionable insights, industry trends, and client case studies to position the agency as a thought leader and attract inbound leads.

💡 Why It’s Better

  • Clarifies the audience (small to mid-sized businesses)

  • Specifies the agency type (digital marketing)

  • Focuses on value-driven content (insights, trends, case studies)

  • Aligns with strategic goals (thought leadership, lead generation)

🔄 Use-Case Variations

For Lead Generation:
“List blog topics that showcase how our agency delivers ROI for e-commerce brands.”
For SEO Content Pillars:
“Generate blog categories and subtopics to support SEO for a marketing agency site.”
For LinkedIn Repurposing:
“Suggest blog ideas that can be turned into LinkedIn carousel posts or thought leadership content.”

🧰 Reusable Prompt Template

Generate [#] blog post ideas for a [type of business or agency] targeting [audience]. Focus on [content goals or themes] to [desired outcome].

🔁 Template Variables

Placeholder

Example Values

[#]

5, 10, 15

[type of business]

content agency, SEO firm, branding studio

[audience]

SaaS startups, local businesses, founders

[themes]

case studies, tutorials, industry trends

[desired outcome]

build authority, generate leads, improve SEO

🧠 Example Fill-Ins

Generate 10 blog ideas for a branding agency targeting DTC e-commerce startups. Focus on storytelling, visual identity, and brand loyalty to attract premium clients.

💡 Bonus Tool: Want to generate and master prompts instantly?
👉 Try PromptPilot by TodayOnAI (Free to use)