🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

Learn how to transform a basic prompt into a high-performing content creation tool — with real examples, use-case variations, and reusable templates.

🔹 The Original Prompt

At first glance, this prompt might seem okay. But it's too broad — and that limits the quality of AI-generated results. Let’s improve it using prompt engineering best practices.

✅ The Improved Prompt

Generate 10 blog post ideas for a sports apparel and equipment company targeting fitness enthusiasts and amateur athletes. Focus on topics that highlight performance tips, product education, athlete stories, and seasonal trends. Format ideas as headline-style titles with a 1-sentence description each.

💡 Why It’s Better

• Specifies company niche (sports apparel/equipment) and audience (fitness enthusiasts, amateur athletes)

• Focuses on content pillars: education, performance, inspiration, and trends

• Requests clear format (titles + descriptions) for usability

• Encourages relevance with seasonal/timely angles

🔄 Use-Case Variations

For Social Media:
“Create 5 carousel post ideas for a fitness brand’s Instagram using blog content.”

For Email Marketing:
“Turn top blog topics into monthly newsletter themes with a CTA.”

For SEO Strategy:
“List blog ideas with high search potential in the sports apparel niche.”

🧰 Reusable Prompt Template

Generate [#] blog post ideas for a [type of company] targeting [audience]. Focus on [content themes like education, storytelling, or seasonal relevance]. Format as [headline + short description].

🔁 Template Variables

🧠 Example Fill-Ins

💡 Bonus Tool: Want to generate and master prompts instantly?
👉 Try PromptPilot by TodayOnAI (Free to use)