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  • 🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

🔍 Prompt Engineering in Action

Learn how to transform a basic prompt into a high-performing content creation tool — with real examples, use-case variations, and reusable templates.

🔹 The Original Prompt

"Generate blog ideas for a marketing agency."

At first glance, this prompt might seem okay. But it's too broad — and that limits the quality of AI-generated results. Let’s improve it using prompt engineering best practices.

The Improved Prompt

Generate 10 blog post ideas for a digital marketing agency that highlight their expertise in SEO, PPC, content marketing, and web design. Focus on practical tips, client success stories, industry trends, and lead generation strategies. Format as a bullet list with clear titles and a short description for each idea.

💡 Why It’s Better

  • Specifies the agency's service areas (SEO, PPC, etc.) for more relevant topics

  • Includes post formats (tips, case studies, trends) to diversify content

  • Aligns with marketing goals like lead generation and authority-building

  • Requests a formatted list for easy reading and execution

🔄 Use-Case Variations

For a Niche Agency:
“Generate blog ideas for a digital agency focused on real estate marketing.”
For LinkedIn Strategy:
“Generate blog ideas a digital agency founder can post to attract B2B leads.”
For Newsletter Content:
“Suggest blog ideas that can double as newsletter topics for a digital agency.”

🧰 Reusable Prompt Template

Generate [#] blog post ideas for a [type of business] that showcase expertise in [services or niches]. Focus on [goals like educating clients, generating leads, building trust]. Format as [preferred format].

🔁 Template Variables

Placeholder

Example Values

[#]

5, 10, 15

[type of business]

digital agency, SaaS startup, coaching service

[services or niches]

SEO, branding, e-commerce, UX

[goals]

lead generation, thought leadership, SEO

[preferred format]

bullet list, table, JSON, paragraph summaries

🧠 Example Fill-In

Generate 10 blog ideas for a digital branding agency that focuses on e-commerce clients. Prioritize SEO-friendly tips, brand storytelling, and conversion strategies. Format as a list with brief descriptions.

💡 Bonus Tool: Want to generate and master prompts instantly?
👉 Try PromptPilot by TodayOnAI (Free to use)