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- 🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown
🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

🔍 Prompt Engineering in Action |
Learn how to transform a basic prompt into a high-performing content creation tool — with real examples, use-case variations, and reusable templates.
🔹 The Original Prompt
"Generate blog ideas for a marketing agency.”
At first glance, this prompt might seem okay. But it's too broad — and that limits the quality of AI-generated results. Let’s improve it using prompt engineering best practices.
✅ The Improved Prompt
Generate 15 blog post ideas tailored for a digital marketing agency targeting small to mid-sized businesses. Focus on practical marketing strategies, emerging tools, case studies, and client education. Format as a simple bullet list grouped by topic (e.g., SEO, content marketing, email, social, etc.).
💡 Why It’s Better
Specifies the audience and niche (marketing agency for SMBs)
Adds content themes to ensure relevance and variety
Clarifies the desired structure for easy scanning and execution
Focuses on value-driven content (education, tools, strategies)
🔄 Use-Case Variations
For Social Media Campaigns:
“Generate carousel content ideas for a marketing agency promoting SEO services.”
For Email Newsletters:
“Suggest newsletter topics to educate small business clients on digital marketing trends.”
For Lead Generation:
“Create blog ideas that help attract new B2B clients for a full-service marketing agency.”
🧰 Reusable Prompt Template
Generate [#] blog post ideas for a [type of business or agency] targeting [audience]. Focus on [key themes or goals]. Group by [relevant categories or services] and format as a bullet list.
🔁 Template Variables
Placeholder | Example Values |
---|---|
[#] | 10, 15, 20 |
[type of business] | marketing agency, SEO firm, email consultant |
[audience] | small business owners, eCommerce founders |
[key themes] | strategy, tools, case studies, FAQs |
[categories] | SEO, PPC, email, social, branding |
🧠 Example Fill-In
Generate 15 blog post ideas for a content marketing agency targeting SaaS startups. Focus on SEO, storytelling, and thought leadership. Group by topic and format as a bullet list.
💡 Bonus Tool: Want to generate and master prompts instantly?
👉 Try PromptPilot by TodayOnAI (Free to use)