🧠 How to Generate Better Blog Ideas with AI: A Prompt Teardown

Learn how to transform a basic prompt into a high-performing content creation tool — with real examples, use-case variations, and reusable templates.

🔹 The Original Prompt

At first glance, this prompt might seem okay. But it's too broad — and that limits the quality of AI-generated results. Let’s improve it using prompt engineering best practices.

✅ The Improved Prompt

Generate 10 blog post ideas tailored for a digital marketing agency targeting small to mid-sized businesses. Focus on topics that showcase the agency’s expertise in SEO, content marketing, PPC, and social media strategy. Ideas should aim to educate, attract leads, and position the agency as a trusted authority. Include a mix of evergreen and trending topics.

💡 Why It’s Better

• Audience-focused: Targets SMBs, a common client base

• Goal-aligned: Ideas support lead gen and brand authority

• Topical clarity: Includes relevant service areas

• Content mix: Balances long-term value with current trends

🔄 Use-Case Variations

• For Email Newsletters:
  “Summarize 3 marketing insights from recent blog posts with CTAs.”

• For LinkedIn Thought Leadership:
  “Create blog ideas that can double as LinkedIn posts or carousels.”

• For Case Studies:
  “Blog ideas centered around client wins and how they were achieved.”

🧰 Reusable Prompt Template

Generate [#] blog post ideas for a [type of business] targeting [audience]. Focus on [topics or services offered]. Include a mix of [content types] that help achieve [business goals].

🔁 Template Variables

🧠 Example Fill-Ins

💡 Bonus Tool: Want to generate and master prompts instantly?
👉 Try PromptPilot by TodayOnAI (Free to use)