- Today On AI
- Posts
- ElevenLabs strike deals with celebs to create AI audio
ElevenLabs strike deals with celebs to create AI audio
AND: Anthropic announces $50 billion data center plan

✨TodayOnAI’s Daily Drop
ElevenLabs strike deals with celebs to create AI audio
Anthropic announces $50 billion data center plan
QuickBooks Launches AI Agents to Tackle $35B Productivity Gap
💬 Let’s Fix This Prompt
🧰 Today’s AI Toolbox Pick
| 📌 The TodayOnAI Brief |
ElevenLabs

🚀 TodayOnAI Insight: ElevenLabs has signed deals with Michael Caine and Matthew McConaughey to create authorized AI versions of their voices, expanding its footprint in the AI audio space and signaling a shift in Hollywood’s stance on synthetic media.
🔍 Key Takeaways:
ElevenLabs will use AI to generate the voices of Caine and McConaughey, with the latter’s voice also translating his newsletter into Spanish.
The company is launching a voice marketplace where brands can license AI-generated celebrity voices.
Other featured voices include Liza Minnelli and Dr. Maya Angelou, with all participation contractually authorized.
McConaughey is also an investor in ElevenLabs, which is backed by a16z and ICONIQ.
This follows Meta’s 2023 move to feature AI assistants with voices like Kristen Bell and Judi Dench.
💡 Why This Stands Out: The use of celebrity voices in AI products is becoming more mainstream, signaling a pivot from fear to monetization. ElevenLabs’ move reflects a broader normalization of synthetic voice tech—especially when talent is contractually onboard. As rights frameworks evolve, will celebrity AI licensing become the next big media asset class?
Anthropic

🚀 TodayOnAI Insight: Anthropic has partnered with U.K.-based neocloud firm Fluidstack on a $50 billion data center buildout across the U.S., marking its first large-scale move into custom infrastructure to support its AI models. The investment reflects both Anthropic’s growing compute needs and its ambition to scale independently of major cloud providers.
🔍 Key Takeaways:
Anthropic will build custom data centers in Texas and New York, coming online in 2026.
Facilities are optimized for Claude’s compute-intensive workloads, focusing on efficiency.
The $50B investment aligns with internal projections—$70B in revenue and $17B in cash flow by 2028.
Anthropic continues its cloud partnerships with Google and Amazon but now shifts toward owning critical infrastructure.
Fluidstack, the neocloud partner, is a rising AI infrastructure player with clients including Meta, Mistral, and the French government.
💡 Why This Stands Out: This move signals Anthropic’s shift from relying solely on hyperscalers to controlling its own AI infrastructure stack—an increasingly strategic priority in the arms race for compute. While dwarfed by rival megaprojects, the $50B bet underscores growing confidence in long-term demand for foundational AI services. As investment soars, will infrastructure outpace actual adoption—or is this the groundwork for the next industrial wave?
QuickBooks

🚀 TodayOnAI Insight: Intuit QuickBooks has launched a suite of AI-powered agents tailored for Australian SMBs, automating key financial and operational tasks to combat inefficiency and unlock growth. Alongside the agents, a redesigned platform interface underscores QuickBooks' shift toward intelligent, integrated workflows.
🔍 Key Takeaways:
AI agent suite: Includes agents for accounting, finance, customer management, projects, and GST compliance.
Automation features: Automates bookkeeping, categorises transactions, tracks sales leads, delivers financial summaries, and assists with GST compliance.
New interface: A redesigned QuickBooks homepage with real-time business insights, custom widgets, and seamless app integration.
Reported impact: Intuit research reveals up to AUD $35B in lost annual growth due to operational inefficiencies among Australian SMBs.
User benefits: Early adopters report saving up to six hours weekly and improved task delegation, with productivity gains across daily operations.
💡 Why This Stands Out: QuickBooks’ AI rollout marks a notable pivot toward platform-native automation, addressing the fragmented tools and manual workflows plaguing small businesses. By embedding intelligence directly into core operations, Intuit is not just streamlining tasks—it’s redefining what digital financial management looks like at scale. As AI agents become the norm, will traditional accounting workflows keep pace—or fade into obsolescence?
| 💬 Let’s Fix This Prompt |
✨ See how a simple prompt upgrade can unlock better AI output.
🔹 The Original Prompt
"Generate blog ideas for a real estate agency."
At first glance, this prompt might seem okay. But it's too broad — and that limits the quality of AI-generated results. Let’s improve it using prompt engineering best practices.
✅ The Improved Prompt
Generate 10 blog post ideas for a real estate agency targeting home buyers and sellers in suburban areas. Focus on educational, local, and market-driven topics that build trust, demonstrate expertise, and boost search visibility. Include seasonal content, local insights, and homeowner tips.
💡 Why It's Better
Targets a specific audience (home buyers/sellers in suburban areas)
Focuses on business goals (trust, expertise, SEO)
Includes content categories (local, seasonal, educational)
Aligns with industry best practices for real estate content marketing
🛠️ Learn how to adapt this prompt for SaaS, AI tools, dev teams & more →
Read the full PromptPilot breakdown
💡 Bonus Tool: Want to generate and master prompts instantly?
👉 Try PromptPilot by TodayOnAI (Free to use)
| 🧠 Smart Picks |
📰 More from the AI World
Court rules that OpenAI violated German copyright law; ordered it to pay damages
Microsoft-backed Veir is bringing superconductors to data centers
SoftBank’s Nvidia sale rattles market, raises questions
A better way of thinking about the AI bubble
🧰 Today’s AI Toolbox Pick
🐯Stripe (Gpts Tool): Monetizes your GPTs using a simple one-click, no-code template.
👾GPT Studio (Gpts Tool): Enhances your GPTs building with prompt management and analytics.
🏹APIHunt (Developers Tool): An API directory designed to simplify the discovery and integration of APIs for developers.